The Opportune Time for Innovation
Explore the duality between Cronos and Kairos and their impact on the opportune time of innovation.
How the ‘Jobs to be Done’ Model Contributes to Product and Service Creation
Explore how the ‘Jobs to be Done’ model transforms value creation, focusing on its work and progress.
Frameworks and the Interpretation of Different Realities
This article addresses the influence of mental frameworks on our understanding of reality, highlighting the need to adapt them to various cultural and situational contexts, with practical examples and perspectives from intersubjective theory.